Apple Gets It Right in New iPad 2 Ad. We Believe It’s Not About Speeds & Specs


Just saw Apple’s new ad “We Believe” for the iPad 2. Apple gets it. Most folks don’t care about speeds or specs, megahertz or megabytes. (Well…OK, a few of us do). What matters most is the engaging blend of functionality and fun that only a device such as the iPad and apps can offer. Here’s the video.

httpvh://www.youtube.com/watch?v=tyEpaPEbjzI


About Andy Brovey

Dr. Andy Brovey, The Portable Prof, teaches about digital tools through his work, websites and social media. In 2007, Apple Inc. recognized his work and named him an Apple Distinguished Educator. He started this iPad Academy website shortly after the first iPad went on sale. His latest venture is Teach About Tech, a resource marketplace for STEM / STEAM materials.

2 thoughts on “Apple Gets It Right in New iPad 2 Ad. We Believe It’s Not About Speeds & Specs

  • Dr. Larry Anderson

    Love it!!

    So elegant….and so powerful in its elegance.

    Can’t wait to get my hands on ours. It should be here in about 3 weeks!

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